FOR IMMEDIATE RELEASE
September 9, 2020
Thomas Meara | email@example.com | 718-309-3506
Halimah Elmariah | firstname.lastname@example.org | 201-290-9753
VOTE YES FOR MI WATER, WILDLIFE AND PARKS CAMPAIGN THANKS U.P. LAWMAKERS FOR THEIR SUPPORT FOR PROPOSAL 1
Robust Paid Media Campaign Will Reach Voters across the Political Spectrum on Various Digital Platforms
MICHIGAN – Vote Yes for MI Water, Wildlife and Parks, a bi-partisan coalition of land conservationists, environmental groups, business leaders and labor launched a six-figure paid media campaign to educate voters on Proposal 1. Proposal 1 is a statewide ballot proposal that would update and expand the Michigan Natural Resources Trust Fund (MNRTF) and State Park Endowment Fund (SPEF) for land conservation and support of public recreation without raising taxes.
The paid media campaign will include a 0:30 second video about the Michigan Natural Resources Trust Fund and Proposal 1. Watch the video here.
The paid media campaign will reach a broad audience of voters across the political spectrum on a variety of digital platforms. Anticipating record levels of absentee voting based on turnout in the August primary and early requests for absentee ballots in the general, the campaign will include aggressive early outreach to absentee voters throughout September and October.
“Our goal is to ensure that before voters cast their ballots, they understand that voting YES on Prop 1 will protect land around our clean water sources, conserve wildlife habitats and maintain our state parks and natural outdoor spaces without raising taxes,” said Becca Maher, Campaign Manager. “Voting YES will also ensure future generations of Michiganders will continue to enjoy the places we love.”
Below is the full video script:
Forests and parks,
Natural habitats for wildlife
They’re all part of why we love Michigan.
The Michigan Natural Resources Trust Fund
Has invested in protecting,
Michigan’s Great Lakes and Great Outdoors,
Protecting Sources of Drinking Water
Without raising taxes!
Now, we must ensure future generations can enjoy
The places we love
By voting YES on Proposal One
For Michigan Water, Wildlife and Parks on November third or absentee!
For more information on the campaign, visit www.MIWaterWildlifeParks.com.
About Vote YES FOR MI Water, Wildlife and Parks
The Vote YES for MI Water, Wildlife and Parks is a broad and diverse coalition formed to encourage Michiganders to vote YES on a ballot measure this November that will protect our drinking water, wildlife habitats and parks for future generations. For more information, visit www.MIWaterWildlifeParks.com.